uc berkeley marketing major

The Social, Political, and Ethical Environment of Business: Read More [+], Summer: 6 weeks - 5-7.5 hours of lecture and 2.5-0 hours of discussion per week, The Social, Political, and Ethical Environment of Business: Read Less [-], Terms offered: Fall 2018, Spring 2018, Fall 2017 Topics in Entrepreneurship: Read More [+], Fall and/or spring: 15 weeks - 1-3 hours of lecture per week, Topics in Entrepreneurship: Read Less [-], Terms offered: Prior to 2007 Students learn about the evolution of the philanthropic sector from traditional entities, such as private, corporate and community foundations, to an array of new funding intermediaries, technology-driven philanthropies, open source platforms, impact investors, and venture philanthropy partnerships. Innovation and Design Thinking in Business: Read More [+], Innovation and Design Thinking in Business: Read Less [-], Terms offered: Prior to 2007 Students learn research methods, ethnography, analysis and synthesis, reflective thinking, scenario creation, ideation processes, rapid prototyping cycles and designing experiments, iterative design and how to tell the story of Never Before Seen ideas. This course helps students identify as a Berkeley Changemaker and learn the critical thinking, communication, and collaboration skills to become one. Haas School of Business University of California, Berkeley, Copyright 2022 UC Regents | UC Berkeley | Privacy Policy | Accessibility | Nondiscrimination, Many of the projects students undertake in consulting courses such as. Innovation and Design Thinking in Business: Strategy for the Information Technology Firm. psychology dagys limones Energy and environmental economics, applied microeconomics, public finance.Research Profile, Rui de Figueiredo, Associate Professor. As the foundation of a liberal arts education, breadth courses give students a view into the intellectual life of the University while introducing them to a multitude of perspectives and approaches to research and scholarship. Also, this is a Data Science connector course and may only be taken concurrently with or after completing Computer Science C8/Statistics C8/Information C8, Terms offered: Spring 2019 Terms offered: Fall 2022, Summer 2022 Second 6 Week Session, Spring 2022 Research Profile, Omar Romero-Hernandez, Lecturer. Your Berkeley MBA studies give you an approach to marketing that is strategic, quantitative, and innovative. Business Administration 115, Terms offered: Fall 2021 The course utilizes a combination of lectures and cases. These skills are essential for effective and satisfying career building. Research Profile, Sheldon Kimber, Lecturer. Assistant Professor Przemyslaw Jeziorski studies thedynamics of mergers in media markets as well as the demand for sponsored search advertising. For more detailed information regarding the courses listed below (e.g., elective information, GPA requirements, etc. Anchored in change leadership and bringing together the fields of entrepreneurship, innovation, leadership & social impact, the course is focused on moving from ideas to action; gaining inspiration from diverse changemakers across roles and sectors; learning how to navigate, shape and lead change to thrive amidst uncertainty; and helping you become the kind of leader our companies, our communities and our world need right now. Urban real estate economics and urban financial problems, Property taxation and the role of the public sector, Inter-linkages, securitization and globalization of real estate asset markets, Design of optimal mortgage debt instruments and variable-rate mortgages, Macroeconomic determinants of housing construction, Impacts of inflation and deflation on real estate values, Determinants of US and international real estate asset cycles.Research Profile, Jerome Engel, Adjunct Professor Emeritus. Research Profile, Peter Molloy, Continuing Lecturer. Students must complete the degree program in four semesters, not including Summer Session. Role of business in the development of social values, goals, and national priorities. When is sustainability also good business? Students examine the controversy over employing Fair Value Accounting across sectors and learn about other sector-specific accounting requirements. with niche markets. The Berkeley Changemaker: Read More [+], Fall and/or spring: 8 weeks - 4 hours of web-based lecture per week, Summer: 3 weeks - 10 hours of web-based lecture per week6 weeks - 5 hours of web-based lecture per week8 weeks - 4 hours of web-based lecture per week. In addition to lectures and the simulation, students attend discussion section each week. This course will cover the concepts and techniques required for successful implementation of business strategies with a particular focus on the role of effective leadership in leading strategic change. MBA Marketing students also engage with product development courses such as Design and Development of Web-based Products and Services and study market strategies in entrepreneurial courses such as Startup Lab. Check this page for a list of courses that will satisfy the first half ("A") and second half ("B") of the R&C requirement. The course examines qualitative factors that help determine financial strategy, including the costs of financial distress and the value of financial flexibility, as well as quantitative techniques, such as option pricing, that will be helpful in various analyses. This course introduces students to public relations and how it is used by companies, non-profits and individuals to build and support their brands through innovative communication techniques. This information can be found atwww.assist.org by selecting the community college followed by UC Berkeley then the business administration major. Macroeconomic Analysis for Business Decisions: Terms offered: Summer 2021 First 6 Week Session, Summer 2020 First 6 Week Session, Summer 2019 First 6 Week Session, Terms offered: Fall 2022, Summer 2022 First 6 Week Session, Summer 2022 Second 6 Week Session. This course explores the ways in which business, social and environmental sustainability are intertwined. Teams present work for critique and iterative development. Credit Restrictions: Students will receive no credit for UGBAW155 after completing UGBA155. Research Profile, Scott Kupor, Executive-in-Residence. Lower Division Special Topics in Business Administration: Read More [+], Fall and/or spring: 15 weeks - 1-4 hours of lecture per week, Summer: 6 weeks - 2.5-10 hours of lecture per week, Lower Division Special Topics in Business Administration: Read Less [-], Terms offered: Spring 2015, Fall 2014, Spring 2014 Students must successfully complete the seven course breadth sequence to earn a BS degree from the Haas School. This course will develop models for understanding the economic causes and effects of international trade, will investigate the effects of economic policies that inhibit trade, and will examine the political economy of trade. Students will acquire a keen understanding of both the theoretical and real world tools used by today's entrepreneurial business leaders in achieving success in today's global business environment. The objective of the course is to develop the skills and analytical ability of effectively and efficiently use managerial accounting information in order to help a company achieve its strategic and financial goals. Coursework is fully integrated with the University's liberal arts curriculum, resulting in graduates who are able to draw upon their knowledge of the arts and sciences as well as business in their endeavors. The evolution of markets and marketing; market structure; marketing cost and efficiency; public and private regulation; the development of marketing programs including decisions involving products, price, promotional distribution. All social and environmental impact themes are welcome. Events and Workshops: They deliver over 80 events each semester including workshops, alumni networking events, career panels, conferences, and Alumni Career Chats. Students will: 1) gain a broad understanding of the management consulting industry, the various consulting models, and how consultants can generate value for their clients in the social sector; 2) learn and practice structured approaches to problem solving used by leading management consultancies; and 3) understand other skills required in management consulting for social impact such as communicating persuasively and managing projects and client relationships as well as some of the ethical issues that consultants often face working in the social sector. Course explores how and why brand executives across multiple industries are leveraging entertainment to connect with niche markets. Grading/Final exam status: Offered for pass/not pass grade only. The course maps how business can play a definitive role in addressing the problems of sustainability, primarily with regard to climate change. This course will cover the principles and practice of business finance. The club organizes treks to nearby firms, such as Clif Bar and Lyft and guest speakers on topics such as marketing at (Haas startup) LimeBike and data science at SAP. View the Business Administration Major Map PDF. Credit Restrictions: Enrollment is restricted; see the Introduction to Courses and Curricula section of this catalog. Summer: 6 weeks - 7.5 hours of web-based lecture per week, Terms offered: Fall 2022, Summer 2022 First 6 Week Session, Summer 2022 Second 6 Week Session Personal Financial Management: Read More [+], Personal Financial Management: Read Less [-], Terms offered: Summer 2022 Second 6 Week Session, Summer 2021 Second 6 Week Session, Summer 2020 Second 6 Week Session Behavioral finance, corporate finance, entrepreneurship and venture capital, organizations.Research Profile, Sameer Srivastava, Assistant Professor. Final exam required, with common exam group. Life Sciences, Business, and Entrepreneurship Capstone Course: Read More [+], Prerequisites: Students must be in their fourth and final year of the Life Sciences, Business, and Entrepreneurship Program in order to enroll in this class, Fall and/or spring: 15 weeks - 4 hours of lecture per week, Life Sciences, Business, and Entrepreneurship Capstone Course: Read Less [-], Terms offered: Fall 2022, Spring 2022, Fall 2021 Introduction to Finance: Read More [+], Summer: 6 weeks - 7.5 hours of lecture and 2.5 hours of discussion per week8 weeks - 6 hours of lecture and 2 hours of discussion per week, Terms offered: Fall 2022, Summer 2022 First 6 Week Session, Spring 2022 Leading People: Read More [+]. A number of programs offered to Haas students support this design, such as global opportunities, case competitions, student organizations, cohort program, and many more. Management of information systems, role of information technology in financial markets, electronic communications networks and stock market design.Research Profile, Benjamin Hermalin, Professor. Advanced Financial Accounting: Read More [+], Prerequisites: UGBA120AA and 120AB are recommended, Advanced Financial Accounting: Read Less [-], Terms offered: Summer 2022 Second 6 Week Session, Spring 2022, Spring 2021 Operations economics, operations management incorporating strategic consumer behavior, pricing strategies, operations-marketing interface, behavioral operations.Research Profile, Brenda Fellows, Lecturer. Course time will include guest lecturers and consulting skills workshops. Research Profile, Jay Stowsky, Senior Assistant Dean for Instruction. Students develop their own leadership styles and discover how they can create and lead diverse teams to act upon the world. Terms offered: Summer 2014 10 Week Session, Summer 2013 10 Week Session, Summer 2012 10 Week Session. Digital health and emerging innovation, policy management of biomedical innovation, health care reform and market response, end of life/advanced care planning.Research Profile, * Ulrike Malmendier, Professor. This course, one of the first of its kind offered at a business school, will prepare students for the growing field of practice at the intersection of business and human rights. Data and analytics strategy, Business model innovation, Alternative investment strategies, Evolutionary decision theory, Behavioral law and economics, Behavioral corporate finance, Complex adaptive systems, Information in organizations.Research Profile, Glen Low, Lecturer. The goal of this course is to equip students with innovation skills and practices. Berkeley Connect pairs undergraduate students with graduate student mentors. Research Profile, Terry Opdendyk, Continuing Lecturer. Preparation and interpretation of balance sheets, income statements, and statements of cash flows. Explore what interests you in these small, interactive courses taught by world-class Berkeley faculty. Special Topics in Marketing: Read More [+], Summer: 6 weeks - 2.5-10 hours of lecture per week8 weeks - 4-6 hours of lecture per week, Formerly known as: Business Administration 169, Special Topics in Marketing: Read Less [-], Terms offered: Spring 2022, Spring 2021, Fall 2019 He teaches Strategic Brand Management and currently serves as. Macro-accounting, linkages between accounting information, stock returns, and the macroeconomy.Research Profile, Laura Kray, Professor. A variety of topics in economic analysis and policy with emphasis on current problems and research. Research Profile, Prashant Fuloria, Lecturer. Introduction of change. Supervised Independent Study and Research: Read More [+], Fall and/or spring: 15 weeks - 0 hours of independent study per week, Summer: 6 weeks - 1-4 hours of independent study per week8 weeks - 1-4 hours of independent study per week, Formerly known as: Business Administration 199, Supervised Independent Study and Research: Read Less [-]. The third module analyzes the strengths and weaknesses of several Internet-based, buyer-determined pricing models. Competition in online markets, elections and polling, communication in organizations, experimental economics.Research Profile, Adair Morse, Associate Professor. Labor economics, urban economics.Research Profile, John Morgan, Professor. Directed Group Study: Read More [+]. Special Topics in the Management of Organizations: inspiration from diverse changemakers across roles and sectors; learning how to navigate, shape and lead change to thrive amidst uncertainty; and helping you become the kind of leader our companies, our communities and our world need right now. We will explore statistical methods for gleaning insights from economic and social data, with an emphasis on approaches to identifying causal relationships. Carl Shapiro, Professor. International Trade: Read More [+], Prerequisites: Undergraduate Business Administration 101A or equivalent. The course is designed to cover advanced corporate finance issues. Projects will be launched in the sessions and each team will be coached and mentored. Enrollment restrictions apply. The Haas School of Business Undergraduate Program has developed student learning goals for the Business major that provide faculty and students with a shared understanding of the purpose of the major as well as what graduating seniors are expected to know or to be able to do at the end of their course of study as it relates to the schools mission. Research Profile, Steven Weinstein, Lecturer. Please remember that Haas guidelines differ from L&S guidelines. TheUC Berkeley Career Centeris dedicated to advancing equity and access to career resources for every student by providing comprehensive resources, programs, and counseling on career development, internships, employment, and graduate school. Whether it be through a resume critique, an alumni networking event, or an interviewing skills workshop, the Career Center is committed to helping all students achieve: Career Clarity:Providing students the opportunity to identify their career direction, Career Competitiveness:Providing students the opportunity to enhance their marketability via real-world experiences, Career Connections:Providing students opportunities to engage with alumni and employers. The course draws on a variety of business and social science applications, including advertising, management, online marketplaces, labor markets, and education. For students considering graduating in less than four years, it's important to acknowledge the reasons to undertake such a plan of study. Financial Institutions and Markets: Read More [+], Summer: 6 weeks - 8 hours of lecture and 2.5 hours of discussion per week, Formerly known as: Business Administration 132, Financial Institutions and Markets: Read Less [-], Terms offered: Fall 2022, Summer 2022 First 6 Week Session, Summer 2022 Second 6 Week Session Regardless of what path you choose, Haas provides resources throughout your career to empower and prepare you for whats ahead. Research Profile, Dana Carney, Associate Professor. A deficient grade in UGBA190C may be removed by taking ART100, or THEATER100. Students practice what they learn with oral presentations and written assignments that model real-life business situations. Investing for Sustainability: Read More [+], Investing for Sustainability: Read Less [-], Terms offered: Fall 2022, Summer 2022 Second 6 Week Session Sources of long term capital; funds statements, financial analysis, accounting for partnerships, consolidated financial statements, adjustments of accounting data using price indexes; accounting for the financial effects of pension plans; other advanced accounting problems.

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